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Behind the scenes & trade shows

Three days at the Canton Fair: what we actually saw

26 September 2026 5 minFull Business World
The Full Business World team in front of the China Import and Export Fair, Guangzhou

We traveled to Guangzhou for phase 1 of the China Import and Export Fair, with a simple goal: check on the ground what our sourcing methods recommend from a distance.

Three days, several halls, dozens of booths visited with Elvan and Junior, our technical contact on the ground. What we took away from it goes well beyond the supplier list we brought back.

The first lesson is about preparation. The most serious exhibitors respond differently to a visitor who arrives with precise specifications rather than plain curiosity. That confirms what our "Preparing for the Canton Fair" pack emphasizes: the value of the show is decided before you walk in.

The second lesson is about quality control. Seeing a production line live, like at Desun Solar Power, gives you a completely different read on risk than a remote audit report ever could.

To apply this article

China sourcing

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What you get: A documented shortlist and a clear next action for each supplier.

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To go further

Preparing for the Canton Fair

€149 incl. VAT

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What you get: A prioritized visit plan and a follow-up sheet you can use after every meeting.

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